Charity - Mental Health - Youth Overview
YoungMinds is the UK’s leading charity for children and young people’s mental health. With a diverse audience and complex subject matter, their previous website struggled to connect users with the right support.
Element78 partnered with YoungMinds to create a user-first digital experience that simplifies access to vital resources and empowers users to take action.
Discovery & Requirements
We conducted extensive user research to understand:
- The emotional and informational needs of young people and parents.
- Barriers to finding relevant support on the old site.
- Opportunities to personalise and streamline the user journey.
Designing for Empathy
Our design introduced:
- A simple, intuitive Support Finder tool.
- Clear pathways for different user groups.
- A calm, accessible interface that reflects the charity’s values.
Development & Delivery
We delivered a fully responsive website with:
- A modular CMS for easy content updates.
- Personalised content journeys based on user input.
- Scalable infrastructure to support growing demand.
To have got such an instinctively positive response from all of us is extremely promising! You're definitely on the right track, which speaks really well of your processes and the work you've done to reach this point.
I also wanted to say how impressed the whole team has been at how you've been working with us all and creating that sense of a single team. We are really enjoying working with you.
Impact
The new platform has had a positive impact:
Widely recognised as a benchmark in the third sector.
Helps thousands of users find the right support quickly.
Strengthens YoungMinds’ mission to empower and uplift young people.
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